The developer’s marketing playbook

Your product. Its own email marketer.

Email Marketing Desk turns a product brief into a strategy, complete lifecycle emails and a working preview. Bring your results back to decide what to improve next.

Built for developers, solo founders and small teams. Powered by nine free, open-source email marketing skills. Start with a pasted brief; connect tools only when you need them.

Start with one useful campaign

  1. Describe your product. Share the audience, the first useful customer action and what you have today. A brief is enough; a repository can add context.
  2. Get the program and the copy. The bot maps your lifecycle, chooses a priority campaign, writes every message and plans the next 30 days.
  3. See who gets what. With file and terminal access, run a synthetic preview showing messages, activation exits and opt-out skips.
  4. Improve from evidence. Bring a results export. Get counts, uncertainty and one next experiment, with optional read-only reviews on your schedule.

Set up Email Marketing Desk

Copy the setup prompt above into a new bot conversation. It installs the pinned skill library in the bot’s workspace and checks the offline preview. Git, Python 3.10+ and file/terminal access are required for that preview. Without those tools, the bot can still draft in chat and explain what remains unverified.

Read the bot instructions and setup · Download the setup prompt

Grok Bot: Open Email Marketing Desk to review the public template and add it to Grok Bot. The source package includes setup instructions and paused review recipes. Fresh-import testing and curated marketplace placement are still pending.

Prefer your coding agent? Install the individual skills.

Nine skills, one working loop

Job What you get
Strategy Audience, offer, lifecycle map and first campaign
Audit Evidence-backed gaps and a prioritized fix
List growth A useful signup offer and clear expectations
Lifecycle Triggers, timing, exits and retention flows
Copywriting Complete messages with a clear next action
Calendar A coordinated month without competing campaigns
Deliverability Diagnosis from redacted provider evidence
Experiments Counts, uncertainty and a testable next step
AI SDR Business research and reviewed introduction drafts

Useful before you connect anything

The skills and bot source are free under Apache-2.0. Agent usage, domains, email delivery and optional business data may cost separately. You can work from a brief and redacted results without a Saka account or email provider.

Sending requires your chosen provider, eligible recipients, tested suppression and reply handling, and explicit authorization. The included preview is offline; it is not a live queue or a deliverability test. Review routines start paused and do not send campaigns.

Research businesses when that is the next step

For a product with a business buyer, Saka can supply optional business research. Start by checking whether the data fits your audience, then review the price before paid access. A public email address or purchased record is not a newsletter signup.

Explore Saka business data · Learn the AI SDR workflow

Try a concrete first request

My app turns CSV files into reports. We have 40 signups but only 8 users have made a report. Draft an activation campaign, show a synthetic preview, and tell me what is missing before sending.

The useful result is a campaign you can inspect and improve. No invented testimonials, guaranteed revenue or automatic enrollment of public contacts.